Sunday, March 14, 2010

Pantone Colors


Anyone remember Pantone's "Color Kill" contest?
I think they had 5 or 6 very lame entries. No one parted with their books then either.

Pantone stopped being a Standard in about 2000 when they changed probably 30% of their color formula (anyone remember the jump from Illy CV colors to C colors and loading new swatch panels? And what a pain it is now to get something with CV colors still applied?)
Now, from year to year, and even in the same year from book to book, you cannot rely on Pantone to be consistently accurate. If you want an exact match get a chip book and send the chip you want matched to your printer with your hard copy (do you still use hard copy?) Otherwise you are at the mercy of Pantone and their mysterious paper.
I'm glad to see the reaction to Goe. Nothing like trying to get printers to have to invest in two sets of mix inks by getting designers to use a new 'standard'. The only thing that saved the printers was the expense of the PMS books and the expense of the Goe books. I hope someone at Pantone got to drink that ink. While, perhaps Goe's RGB premise may have had some merit to some extent, one just has to ask oneself, Why?

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